Consideration means preparing every message after keeping the receiver in mind by putting yourself in your place. A considerate person does not lose temper, does not accuse others, and is aware of the desires, circumstances, emotions and requests of the receivers.
Courtesy stems from a sincere "you' attitude namely politeness that grows out of respect and concern of others.
Clarity
Getting the meaning from your head to the head of listener or reader accurately-is the purpose of clarity.Clarity of ideas adds much to the meaning of message. The first stage is clarity in the mind of sender. The next stage is transmission of the message in a manner which makes it simple for the receiver to comprehend.
Correctness
The message should not contain any wrong information and should be authentic. Choose the right level of the language. At the time of encoding, the sender should ensure that his knowledge about receiver is comprehensive.
Concreteness
Communicating concretely means being specific, definite and vivid rather than vague and general. Often it means using denotative rather than connotative words.
Credibility
(Build trust) If the sender can establish his credibility, the receiver has no problem in accepting his statement. Establishing credibility is not the outcome of one short statement. It is long drawn out process in which the receiver through constant interaction with sender understand his credible nature.
Completeness and Consistency
The business message is complete when it contains all the facts which reader or listener needs for reaction that the sender of the message so desires. In simple words provide all necessary information, answer all question asked, give something extra when desirable.
Conciseness
Conciseness is saying what you want to say in the fewest possible words. A concise message
is complete without being wordy.The message to be communicated should be as brief as concise as possible.
Reference to Book: Business Communication for the material posted. Writers: M.K Sehgal & Vandana Khetarpal. Published in year 2006.
Reference to video uploaded : http://www.youtube.com/watch?v=6VVMpeppTL0
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